Layered beneath dominant cultural narratives are perspectives that are often overlooked, ignored, or misunderstood – yet these can be editorial hooks with which to generate new interest. Approach communications planning with a focus on the stories that have not yet been told: the groups that have been silenced, the people whose work has not been acknowledged, or the events for which we know just one version of what happened. Sharing these stories can generate participation by demonstrating that there is more listening and learning to be done.

1. The Black Lives Against the Bomb Project, which emerged from the NSquare Innovators Network, seeks to reinterpret the history of militarization in the United States through the perspective of the black community, inviting us to question what we know about state power.
2. The New York Times’ 1619 project honors the 400 year anniversary of the first slave ship arriving to the shores of the U.S. by reframing American history through the lens of slavery. 
3. In his podcast Revisionist History, Malcolm Gladwell reinterprets events, people and ideas from the past to investigate how they have been misinterpreted, forgotten or overlooked. His storytelling invites us to look deeper into our assumptions of history and culture.

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